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RFID: from sportswear retail's best-kept secret to a goldmine.
How to Authenticate Yeezys via RFID - YouTube
Adidas shoe tag with RFID inside : r/mildlyinteresting
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Rebecca Lui on Twitter: "Very cool use of RFID technology at check out in the Adidas store. They can even track stock anywhere in the store.#retail # rfid #adidas https://t.co/EYPHKDGoMB" / Twitter
Tag with a price: Adidas RFID tracking could be used to spy on clothes' owners — RT World News